The Winning Team Realty

Friday, December 18, 2009

Factors Affecting Your Home’s Selling Capability

Most often, home sellers will ask their real estate agents why the home is not selling. This is a big question that has no iron clad answer, instead it has several possibilities. When faced with this situation, many sellers are not keen on making the necessary changes since these could cut into the profit margin. Here are some reasons why your home won’t sell.

  1. If your home won’t sell, it could be overpriced. There are instances where a seller will price his home with emotion and not logic. They put a price with feelings, memories and events that took place in the home instead of the price of comparable homes in the area and the present market price. This does not work at all since buyers do not pay for your memories. You should price your home realistically
  2. When you sell, your home will be competing against new and shiny houses in a wonderful neighborhood with attractive prices and incentives and community amenities. Be sure to show your home well. Most of the work you have to make is cosmetic so this would not cost you much. A thorough cleaning, attractive window boxes and a fresh coat of paint should do wonders.
  3. A bad location has a great negative impact of the selling capability of your home. If you are located in a less than desirable area, you have little options. A good agent will do everything to enhance the positive aspect and get rid of the negative aspect of your home situation. You could use foliage to screen out offensive neighborhoods or dampen traffic noise. The best way you can do is to lower your asking price or offer attractive incentives to compensate for the poor location.
  4. Your home will be hard to sell if you have a lousy real estate agent. His or her ill advice could cost you a considerable sum of money, time and hassle in keeping your home ready to show twenty-four hours a day. This kind of agent will let you overprice your home, does not screen qualified buyers, unresponsive to the interest of other agents and usually keeps you in the dark throughout the selling process.
  5. Your home may be battling with the market conditions and competitions. Everyone has heard of a “seller’s market” and a “buyer’s market”. Some external factors could influence the market situation such as the weather, interest rates, economy and a positive or negative public. Homes go fast in a hot market, but if you are selling in a flat market, you are not just competing with newly built homes but also against rentals. Be prepared to settle for less than the top amount or you could wait awhile until the real estate market turns in your favor.
  6. Your marketing strategy is outdated. Today’s best agents are suing multilevel marketing plans that includes newspaper ads, fliers and placements in real estate publications, listing tours and weekend open houses. The internet plays the biggest role in selling a home. A recent survey reveals that more than one-third of buyers are using the internet to hunt for homes. An ideal real estate agent should be computer-savvy and should list your home through several websites to give it the most exposure.


Article source : Article Alley



The Winning Team Realty | Providing Real Estate Services in Clifton


The Winning Team Realty
The Winning Team Realty
Providing Comprehensive Real Estate Services to Home Buyers and sellers
Contact : 973-249-9400